The ICA would like to produce Christmas cards for sale as a fundraiser. The cards are aimed at the corporate market. The images need to reflect and represent the nature of ICA as outlined.

The ICA logo rotated at 90degrees very conveniently resembles a Christmas tree. The card can be placed landscape or portrait. Screen printed for texture and clarity of print.
Simple concise design.

Not wanting to detract from this strong simple idea, the choice of colour was subtle. As it is traditionally snowy at winter time, the dots of the logo form the snow in which the tree, text in green, is growing.